Nikolai Gamasin
Spatial Experience Design
This is the personal portfolio of Nikolai Gamasin, Master of Arts in Integrated Design, Berlin. Senior Art Director at Tamschick Media+Space.

I translate complex ideas into spaces people truly experience — from concept to media realisation. Projects across 4 continents.
Berlin / 2026
        




Invisible Worlds               When science becomes experience


           
How do you explain the interconnectedness of all life on Earth — so that a child understands it and a scientist feels it?

That was the core question behind "Invisible Worlds" at the American Museum of Natural History in New York. A 360° installation that translated LiDAR data from New York City, scientific concepts from global research institutions, and real locations like the Amazon and Central Park into a visual language.

The conceptual and visual bridge between complex scientific content and an emotional, immersive experience for a broad audience.2023


role: Art Direction, Styleframes, Animatic Supervision, Design Supervision, On-Site Implementation

production: Tamschick Media+Space

client: American Museum Of Natural History
awards: iF Design Award
press: NYTIMES, CURBED, TIMEOUT





Mensch+Maschine           How do you make digitalisation experiential — for everyone at once?


              The House of Digitalisation in Tulln needed to make an invisible topic visible — for schoolchildren just as much as entrepreneurs and politicians.

Our answer: the space itself becomes the visualisation. A near 360° LED wall covering 300 m², interactive stations and real-time data — one coherent total experience.

I led the Art Direction and Design Supervision of the entire content production — from visual language to final implementation. 2023

role: Art Direction, Design Supervision, Concept Development  concept and design: Tamschick Media+Space
production: Bildwerk.tv, Media Apparat, Weholo.Studio
client: ecoplus Digital GmbH
awards: ADC Award 2023 / SPATIAL EXPERIENCE
credits: Leonard Doramirez







Innovation and Technology Center                When complexity needs to become experience


             
        OMV produces crude oil. An industry that is complex, abstract and invisible to most people.

The new Innovation & Technology Center in Gänserndorf near Vienna was designed to change exactly that — for investors, school groups and industry experts alike.

The solution: a spatial dramaturgy along a 7-metre ramp spiralling around a central "drill head". From the emotional 360° introduction through projection mapping and immersive spatial stagings to an AR view of Upstream technology facilities worldwide.

I was responsible for the art direction of the entire media experience — from the first concept visuals through to final production.2020


role:  Art Direction, Motion Design, Concept Development
production: Tamschick Media+Space
client: OMV Austria Exploration & Production GmbH
awards: ADC Award 2022 / SPATIAL EXPERIENCE




Mercedes Benz IAA           Vertical kinetics. Monumental scale. One vision.


             
Vertical kinetics, monumental video and sound, transparency and accessibility — combined with the impressive architecture of Frankfurt's Festhalle. A vision previously unseen.

Motion design for the large-scale screens at the Mercedes-Benz IAA 2017 — part of a staging that merged brand and space into a total experience.2017

role: Motion Design, Design Development
client:  Atelier Markgraph
production: Monomango
client:  Atelier Markgraph







Kleist Museum           When a room is optically opened into infinity


             
For the opening of the new permanent exhibition at the Kleist Museum, a visual concept was developed and realised for the first room. The work is a 12 × 3 metre projection in an endless loop.

The intention was to create an atmospheric presentation in harmony with the theme of the first room while responding to the architectural conditions. The animation creates a completely different perception of space — it optically opens the room into the depths and draws visitors into its atmospheric spell. 2014

role: Motion Design, Concept Designproduction: Panatom — Corporate Communication
creative direction: Jule Hass
client: Stiftung Kleist-Museum